Think Like a CEO with John Seiffer, CEO Bootcamp

Tuesday, September 22, 2020

John Seiffer, CEO Bootcamp, joins Jo Ann Koontz (Koontz & Associates, PL) and Marina Parkin (Koontz & Parkin, CPAs) to teach you how to think like a CEO. If you can think like a CEO, you'll be able to see the value you provide as your customer defines it, separate yourself from your business and take advantage of CEO time.

3:56 Think purpose a business is to create a customer.

5:53 See "value" as the customer defines it.

8:44 You are not your company. The importance of separating You and the Business.

12:27 The three things every business needs to do: make, sell, support.

14:08 Think of yourself as the conductor for your business.

16:42 Timeblocking

21:48 Time spent on function not job. Thinking like a CEO.

23:15 Blocking in time for CEO Time

24:16 What is CEO time? Eisenhower Matrix and creating a CEO notebook.

27:00 Why scheduling CEO Time is the most important step to thinking like a CEO.


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